Failure to keep up with new trends can have serious consequences for the performance and user experience of your website. You risk falling behind your competitors and losing traffic to websites that provide better user experiences.
The best way to stay competitive in your business niche is to develop and maintain your website in accordance with current trends.
1) THE BEST PERFORMANCE WEB APPS (PWA)
Progressive web apps (or PWAs) are not a new phenomenon. However, the technology drew the attention of modern developers and investors due to its ability to provide a high-quality user experience comparable to that of a native app.
In 2019, mobile devices accounted for 65% of online shopping orders placed through the website. PWA's rising website trend allows users to view their favourite websites on a mobile web browser or desktop without the need to download special apps or computer programs. PWAs will be written in HTML and CSS, JavaScript, React, or Angular in 2021. In addition to providing a great user experience and eliminating the need for programs, a PWA could send push notifications and provide users with offline access to cached content.
2) BOTS AND ARTIFICIAL INTELLIGENCE
How will web development evolve in the future? Many people believe that next year, bots will become more self-learning and will be able to easily match specific user needs and behaviours. That means that 24/7-operational bots will be able to replace support managers, saving many businesses money.
Official-page chatbots inside Facebook Messenger, WhatsApp, and Skype are just a few examples of how large B2C companies are already using the technology to serve their customers. A bot could also be integrated into a PWA, regular website, professional or household equipment, or any commercially developed Internet-connected app. The rise of bots will have an impact on web design trends, particularly UX trends.
3) IMPROVED MOBILE PAGES (AMP)
Another web development trend is Accelerated Mobile Pages (or AMP). The idea is to improve page performance and reduce the likelihood of a user leaving it. AMP technology is similar to PWA technology. The difference is that pages are now accelerated thanks to an open-source plugin developed recently by Twitter and Google.
When compared to full-scope web products, AMPs are optimised pages that can operate quickly and have a simplified, yet convenient, design with only basic features. These pages are also mobile-friendly, with always-readable content. New web design trends, such as AMP development, demonstrate that the Internet is becoming more user-friendly.
4) SINGLE-PAGE APPLICATION (SPA)
SINGLE-PAGE APPLICATION (SPA) With today's high-speed Internet standards, there's no need to be stuck on an approach in which every action on the page, such as clicking on various buttons, leads to another web page being downloaded from a server.
SPAs are becoming more popular as JavaScript frameworks gain popularity. Working with them entails intercepting specific browser events and requesting JSON, which appears to be working with a web application. Google pages such as Gmail, Google Drive, and Google Maps, as well as social networking platforms such as Facebook, fall into this category. Current web trends indicate that most functional websites will be built as SPAs in the future.
5) VOICE SEARCH OPTIMIZATION
The future of web development appears to be less textual and more vocal, and it isn't just about virtual multifunctional home assistants like Siri, Google Home, or Amazon's Alexa. By 2021, more than half of all smart and IoT devices will be able to hear and respond to voice commands. Furthermore, they will be able to recognise different people's voices and provide a personalised AI-based experience for everyone.
Voice search is just one of the most notable examples of technology that was introduced more than a decade ago. People would prefer to spend less time typing commands in 2021 because devices could clearly understand them. As a result, most businesses are now perplexed about how to optimise their physical and digital products.
6) UI FOR MOTION
Innovation Web design is another popular trend in the digital world. Startups are increasingly focusing on the user experience and investing fewer resources in aesthetics. Beautifully designed websites and apps, on the other hand, have a higher chance of being noticed by potential users and going viral. In this context, visual design becomes a matter of marketing strategy rather than engineering.
MVPs will most likely remain minimalistic in 2021. At the same time, experts predict a surge in demand for novel design approaches such as motion UI. Although motion user interface design has been popular since 2018, it is only now that SASS library technology has made it widely available to all device users.
7) AUTOMATION TESTING
Most emerging web technologies aim to reduce development costs while providing the best possible user experience. The tool for achieving the first goal is development-stage automation. Machine learning and AI approaches enable us to build complex projects with a small team or fewer development experts, while product test automation assists us in determining whether or not our product is ready for deployment.
The approach also assists the development team in collecting and learning from test cases, lowering development costs (up to 20%), and shortening the test cycle time in general. In other words, test automation allows you to produce a higher-quality end product while spending less money.
8) JAVASCRIPT FRAMEWORKS
Although JavaScript was not invented yesterday, it is now one of the most widely used programming languages in the world, making any innovation in this area highly debated. New website trends in 2022 will include the rise and development of JavaScript frameworks.
Technically, JavaScript frameworks are still application frameworks built with the JavaScript programming language and based on the integration of libraries (both visual and functional). This web trend has numerous advantages. Immediate feedback to users without page reloads, high efficiency and fast performance, and coding simplicity are just a few examples.
9). ARCHITECTURE AND APPLICATIONS WITHOUT SERVERS
What does the future of web development look like? Serverless technology arose as a result of the search for a way to avoid system overloading, data loss, and costly development. Serverless algorithms, which are supported by major vendors such as AWS, were recently developed as a cloud computing execution model. Regular servers, according to the concept, could be replaced by clouds that manage machine resource consumption.
Current web trends in serverless app architecture aid in the reduction of development and ongoing support budgets, the strengthening of apps with flexibility potential, and the sustainability of the Internet environment. The technology is based on the use of "function as a service" (FaaS).
10). BLOCKCHAIN TECHNOLOGY
Cryptocurrencies are not the most cutting-edge web development technology. They first appeared in 2004, and the crypto trading market (based on blockchain technology) was explored with investments three years ago. What can we anticipate in 2021? Many people believe that the official authorities cannot ignore blockchain currency trading. Within the last decade, their use has grown significantly, and major payment systems have decided to accept Bitcoin and other currencies.
In 2019, over 34 million blockchain wallets are in use worldwide. Blockchain technology also necessitates hardware and software support, legal oversight, and trading infrastructure. As a result, emerging web technologies are likely to cover those aspects next year. Blockchain operations must be secure and free of hacker attacks and technical errors.
Bottom Line
To meet the needs and expectations of online consumers, web development is constantly evolving. Many of these trends are focused on improving the mobile user experience; others may be focused on improving the UX for smart wearables or other devices we haven't seen yet. Keeping up with web development trends can help you ensure that your website consistently attracts and delights visitors.
Choosing a reputable web development company is one of the most important prerequisites for implementing one of these key web development technologies to achieve your business objectives. Please contact DesignLab if you have any questions about this blog.
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