The guidelines for developing mobile applications have changed significantly in recent years. New features have emerged with the newest mobile app trends, from AR to machine learning to IoT attributes, from design simplicity to AR.
While some mobile application features are quite dull and redundant, others are helpful, simple, and entertaining. Given the abundance of mobile applications available on the market, DesignLab brings to you the distinctive features and flawless design elements that set the best apart from the rest.
1. Include Push Notifications
Superior to emails and more successful than any other notification methods. Push notifications give you the opportunity to interact directly with your audience and provide them with the features they want to use in your app. Push notifications can be anything the users prefer—a brief, sweet text message, a graphic, or a combination of the two. The best feature is the ability to customise push notifications for each user. If your app serves the food industry, for instance, you could send a push notification that combines elements of users' preferred foods.
2. Excellent image resolution
Your app must run more quickly, but it must also have high-quality image resolution. If your app doesn't have the required image resolution, there's a good chance that it will discourage users from using it, which will eventually cost you customers. Therefore, high-quality image resolution should always be the first and most important requirement.
3. Adding a Search Feature
Add an advanced search function so that users of mobile apps can find and browse the content they need. This has a significant impact, especially if the app has a large content database; it soon becomes difficult for users to access without difficulty. Top-tier apps enable users to conduct keyword and phrase searches for pertinent content using the advanced search feature and the search box. All users can access the app's content thanks to the search feature.
4. Include the Use of Social Media
Sharing on social media is no longer just for photos. The majority of apps now integrate social media so that users can communicate and work with others whether or not they are using the same app. Since more users sharing their content will increase their reach and growth, app owners also benefit from integrating social media into their apps. The key is to make social media integration seamless, and each app page has social sharing buttons right on the side.
5. Utilisation of Responsive App Design
It is quite robust to design mobile apps for every screen size and resolution. This issue is solved by responsive app design, which enables the app to adapt to any screen size and resolution of small smartphones as well as larger tablets. Additionally, some smartphones have screens that are roughly the size of tablets. Look at the most recent iPhones and their rivals; they are big enough to be referred to as mini-tablets. Users will have the best possible app experience regardless of the device they are using by incorporating responsive app design during app development.
6. A straightforward layout with uncluttered components
The design of mobile apps has evolved into a clever aesthetic exercise where effective use of white space is crucial. No matter how complicated the app's logic may be, the user experience design should be simple and clutter-free, with each element given the right amount of space, context, and size. Users of mobile apps are constantly looking for apps that are simple to use and navigate. Here, a straightforward UI/UX design can assist businesses in succinctly describing the app's navigation structure, workflow, and guiding principles to their target market.
7. Observance of GDPR Requirements
The General Data Protection Regulations, or GDPR, are designed to safeguard the personal information of EU citizens. Therefore, it is advised to make your app GDPR compliant if it is intended for users who reside in EU member states. To comply with legal requirements, all software must process personal user data in a manner that is both private and secure. Any app feature or solution that might obstruct compliance measures should be removed.
8. Use attributes from machine learning
Data science is now widely used in a variety of business sectors. By incorporating data science models into business apps, it would be possible to meet the demand for precise demographic targeting and timely predictions, both of which are necessary for boosting sales. Additionally, by incorporating machine learning attributes, you will be able to examine the behaviour patterns of your target users, which will assist you in creating a successful outcome for your app. In essence, if you're planning to create an e-commerce application, this feature could be very useful for you.
9. Multisystem Integration of Augmented Reality
In recent years, augmented reality has left a lasting impression on the audience. Mobile users want to experience augmented reality (AR) in a variety of avatars and applications, so developers are constantly exploring new ways to use ARKit for iOS and ARCore for Android to achieve this. The blending of the real and virtual worlds is advantageous for various industries that are attempting to offer users with high expectations new experiences.
10. Broad Cross-Platform Support
Working with cutting-edge cross-platform app development frameworks that guarantee the best possible use of development time for the two most popular platforms is advised for all mobile app development companies. The code-sharing is perfectly suited to both of them, and cross-platform app development ensures native performance for each of the two platforms. Because of this, developing cross-platform apps for multiple mobile platforms can be more affordable.
11. Strong security issues
The creation of mobile apps for a variety of industries, including the HIPAA-protected healthcare sector, depends on strict data integrity and confidentiality requirements. Every mobile app must include strict security and data integrity measures due to the massive compliance requirements for data security and the recent IoT trends. Each of these apps must have secure customization and communication features, which are significant both now and in the near future.
12. Incorporating More Powerful, Robust Ecosystems
If a mobile app is part of a larger ecosystem, it can contribute to a wider world and serve more purposes than it could on its own. This maxim serves as the foundation for the Internet of Things, which seamlessly integrates various types of hardware and software. Mobile apps play their intended role and assist in playing a larger role in the ecosystem by being integrated with various systems that are a part of a larger ecosystem. In particular, with the aid of beacon and BLE technology, alignment with modern technologies, standards, and protocols aids in establishing interoperability through mobile apps.
13. Numerous touch features on mobile screens
Each and every mobile user wants to be able to conduct their business without using a keyboard and mouse. Mobile devices are operated by touch, so it is advantageous for businesses to concentrate on developing apps that enhance the touch interface through taps, swipes, and gestures. For maximum interactivity and the success of the app, mobile app designs must be focused on the touch experience itself.
14. Include Provisions for User Feedback
Most users of mobile apps are eager to share their opinions and provide feedback on their experiences with the app. Giving mobile app users the option to submit instant feedback removes the need for technical support and any other delays in getting their feedback to you.
15. Make it possible for apps to function offline
Make it possible for your mobile app to function without an Internet connection. In addition, one must address the issue of data security at the same time. Even though sensitive information shouldn't be stored on mobile devices, some work should be able to be done offline. Depending on the needs and goals of the app, developers and engineers must decide where to store data and functionality.
By experimenting with features, app flows, and other UI-based changes in DesignLab testing, you can gradually improve your in-app user experience while increasing your engagement, conversion, and retention rates. Consequently, while having a fully functional mobile app is undoubtedly the first step in engaging with a completely new audience segment, ongoing optimisation will help you drive real improvements in your key business metrics. DesignLab is a powerful mobile experimentation platform that equips you to create compelling user experiences and launch world-class features while minimising risk. If you're unsure, get in touch with us to learn how you can use our resources to improve your app or website.